Privacy Policy

Last updated: 05/01/2025

1. Introduction

Welcome to Sugar Rush by MB (“we,” “us,” “our”). We are committed to protecting your privacy and personal data. This Privacy Policy explains what information we collect, how we use it, how we protect it, and your rights regarding your data when you visit sugarrushbymb.com or purchase from us.

By using our site or services, you consent to the collection and use of information in accordance with this policy.

2. Information We Collect

We may collect and process the following types of personal data:

Type	Examples / Purpose
Contact Information	Name, email address, phone number, shipping or billing address – collected when you place an order or contact us.
Payment Information	Credit card or payment method details (via our payment processor; we do not store full card numbers).
Account Information	Username, password (hashed), order history, preferences.
Usage & Technical Data	IP address, browser type, operating system, pages visited, referring URLs, device information, cookies and tracking technologies.
Communications	Emails you send to us, customer support interactions, feedback or reviews you provide.

3. How We Use Your Information

We use your personal data for the following purposes:

• To process and fulfill your orders (payments, shipping, returns)
• To communicate with you regarding your orders, updates, promotions, or customer support
• To improve our website, products, and services
• To send marketing emails (if you opt in), newsletters, offers, and promotions
• To detect and prevent fraud or unauthorized transactions
• To comply with legal obligations

4. Legal Basis for Processing

We rely on the following legal bases:

• Contractual necessity: to process your orders and fulfill our obligations to you
• Consent: for marketing communications (you may withdraw consent anytime)
• Legitimate interests: for website analytics, fraud prevention, service improvements, unless overridden by your rights

5. Cookies & Tracking Technologies

We use cookies, web beacons, and similar technologies to:

• Keep track of your shopping cart
• Authenticate sessions
• Analyze site behavior and traffic (e.g. using Google Analytics or similar)
• Deliver personalized offers or content

You may disable cookies in your browser, but some features of the site may not function properly.

6. Sharing & Disclosure of Data

We may share your information with:

• Service providers & vendors (payment processors, shipping carriers, email marketing tools, analytics providers) under confidentiality agreements
• Legal or regulatory authorities when required by law or to respond to legal requests
• Business transfers: if our business is sold, merged, or assets transferred, your personal data may be among the transferred assets (with protections)
• Aggregated or anonymized data: we may share internally or publicly performance trends stripped of personally identifying info

We will not sell your personal information to third parties.

7. Data Security

We adopt appropriate technical and organizational measures to protect your data from unauthorized access, alteration, disclosure, or destruction. These include encryption (where feasible), secure server infrastructure, access controls, and periodic security reviews.

However, no method of transmission or storage is 100% secure. We cannot guarantee absolute security.

8. Data Retention

We retain your personal data only as long as necessary:

• For orders: until transaction is complete and statute-of-limitations periods expire
• For marketing: until you unsubscribe or opt-out
• For legal or tax obligations: for the period required under law

9. Your Rights & Choices

Depending on your jurisdiction, you may have the following rights:

• Access your data (what we hold about you)
• Correction / rectification
• Deletion / erasure (right to be forgotten)
• Restrict or object to processing
• Data portability (get your data in a usable form)
• Withdraw consent (for marketing)
• Opt-out of marketing communications

To exercise any of these rights, contact us at the email below. We may ask you to verify your identity to protect your data.

10. Children’s Privacy

Our website is not intended for children under 16 (or local age threshold). We do not knowingly collect personal data from children. If we learn we have, we will take steps to delete it.

11. Third‑Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices. We encourage you to review their policies.

12. Changes to This Policy

We may update this Privacy Policy from time to time. When changes are significant, we will notify you (e.g. via email or site banner). The date at the top will reflect the last update.

13. Contact Us

If you have questions or concerns, contact:

Sugar Rush by MB
Email: [email protected]
Address: 5718 W 3500 S #106, West Valley City, UT 84128
Phone: (385) 222‑4329